World No Tobacco Day Animation 2013

O-motion created this animation for the World Health Organisation for World No Tobacco Day 2013.

Free yourself! This is WHO's message to governments on World No Tobacco Day 2013, celebrated on 31 May. A comprehensive ban of all tobacco advertising, promotion and sponsorship is required under the WHO Framework Convention for Tobacco Control. Yet, only 19 countries, representing 6% of the world's population, have comprehensive national bans. Tobacco kills nearly six million people every year, of which more than 600 000 are non-smokers exposed to second-hand smoke.

Find out more about the campaign at: